Better Business Bureau, BBB, BBB AUTO LINE, BBBOnLine, and BBB logos are service marks owned by the Council of Better Business Bureaus, Inc. (CBBB). These marks may be used, with certain restrictions, by BBBs and eligible companies participating in BBB programs under a license agreement. Members and companies interested in licensing a logo for its use should contact their BBB for program information and advertising guidelines. Any use of these marks by others must be with the express permission of the CBBB. It is CBBB policy to take action against all unauthorized use of its marks.
In most instances, when we advise a company that it is misusing or infringing on our trademarks, the company readily complies with our request to modify its advertising or web site. From time to time, however, CBBB has had to sue infringers. We also try to advise the public about companies that continue without authorization to use our marks. The internet has made this easier.